Senior Brand Design Manager, VS

Consumer Brands Marketing China, Shanghai, Shanghai Full Time Regular
Apply for this role
Senior Brand Design Manager, VS Apply for this role
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About this position

About this Position

  • Key leader and contributor for translating consumer and market needs into brand innovation success, also the gate keeper of brand communication and content to demonstrate brand experience and recognition.

What you´ll do

  • Develop and define innovation 5 yrs pipeline for category priority demand space to drive growth.
  • Lead process to define local winning strategy for each innovation, own the JBTD deliver successful launch including concept creation and validation, packaging, business case, launch plan, communication and assets in local market to ensure its local consumer & competition set & business relevancy.
  • Stay alert to external market and consumer trends, partner with CMI to leverage consumer and market insight to deliver data driven strategy and plans.
  • Own brand positioning and brand assets and embed the desire brand experience with cross brand team.
  • Lead development of communication/creative platform, integrated marketing plan and its activation/content to achieve communication objectives.

What makes you a good fit

  • Bachelor’s degree or higher is required.
  • 5+ years’ working experience in brand and product management (FMCG preferred) with proven track record on delivering product launch.
  • Strong experience in consumer understanding and marketing activation.
  • Excellent planning and organizational skills, being able to prioritize long term & short-term tasks.
  • Excellent fluency in written/spoken English and Chinese.

Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  • Diverse national and international growth opportunities
  • Globally wellbeing standards with health and preventive care programs
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Employee Share Plan with voluntary investment and Henkel matching shares
  • Comprehensive Group Insurance Scheme
  • Annual Physical Examination
  • Flexible Benefits cover for dependents
  • Company Products Discount

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID: 25083222

Job Locations: China, Shanghai, Shanghai

Contact information for application-related questions: Henkel.GCN.Recruitment@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

About Henkel

Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.

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FAQ

Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.

Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.

Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.

Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.

Our recruiting team will help you with all requests regarding your application. Contact the team here.